SAMPLE NEWSLETTER
Campaign newsletters are an
excellent way to share the story of the campaign to a specific
list of prospects. News media can be helpful, but coverage is
sporadic and the organization has little control over the
content. Capital Quest prefers short, easy to read newsletters
sent frequently (whenever a large gift is received or about
every 4 – 6 weeks). The newsletter can be used as cultivation
for prospects who haven’t been asked, as well as to prospects
who are still considering a request.
This newsletter is for a $4,000,000 campaign for a community
health center in North Hollywood, California.
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